About Us

Jonathan and Alec

In 2017, while still in college, we—Jonathan and Alec—worked together at a brain health e-commerce company. It was there that we got a front-row seat to the power of a well-formulated nootropic and the lives it could change. Customers would call in and share heartfelt stories about how their cognitive function, focus, and memory had improved. It was more than just a supplement—it was a tool that helped people show up better in life.

While we were there, we dove deep into the research—analyzing clinical trials, comparing formulations, and testing ingredients across both our product and competitors’. What we discovered was clear: the best ingredients truly made a difference, but the high price tags ($40–$80+) made them inaccessible to many.

On the flip side, we saw that lower-priced "nootropics" were often nothing more than repackaged multivitamins. That gave us an idea...

What if we could build something better?

Fast forward to 2024, after years of watching the nootropic market evolve and grow bloated with overhyped blends and underwhelming dosages, we decided it was time to act. We got serious about Finna Health—committed to creating a product that was —

Scientifically Formulated
Vegan & Non-GMO
Contained Clinically Backed Ingredients
Affordable & Accessible

While we initially tried to avoid caffeine, our research showed how powerful it could be when paired with calming, synergistic compounds like L-theanine and Rhodiola. After countless iterations, reviews, and testing, we arrived at the formula you see today.

Finna Health exists to break down the price barrier to high-quality brain supplements. We’re here to bring brainpower to the people—with a product that’s clean, effective, and actually built for daily performance.

Why We Exist

At Finna Health, we believe everyone deserves access to clinically proven, clean brain health support—not just those who can afford luxury-priced supplements.

We’ve built a vegan, non-GMO nootropic that delivers —

We’ve removed the industry’s usual markup while keeping what matters most: ingredient integrity, synergistic design, and real-world results.

Our mission is simple. Make brain health affordable, effective, and accessible while empowering people from all walks of life with the cognitive support they deserve.

We’re not here to ride the nootropic trend. We’re here to raise the standard.

Clear, Sustainable Energy
Improved Memory & Focus
Reduced Mental Fatigue
Backed By Science

We’ve removed the industry’s usual markup while keeping what matters most: ingredient integrity, synergistic design, and real-world results.

Our mission is simple. Make brain health affordable, effective, and accessible while empowering people from all walks of life with the cognitive support they deserve.

We’re not here to ride the nootropic trend. We’re here to raise the standard.

Sign up for notifications